Chan Luu’s love of jewelry design began as a young girl, when she would string together seashells collected on the beach of her home town in Nha Trang, Vietnam. After a career in fashion buying and retail, she went on to found her namesake brand - designing her first collection out of her home in Los Angeles. Chan Luu’s collections are deeply inspired by her love of traditional handmade crafts and her lifelong travels. The idea that jewelry is deeply personal to the wearer remains core to the brand’s identity. Today, Chan Luu encompasses not only her core women’s line but also men’s and other accessories. Chan’s work is characterized by strong multicultural influences gathered from her travels, organic silhouettes inspired by nature, and a strong commitment to using artisan craftsmanship — all of which have earned her a dedicated, international following. Her early leadership in supporting fair labor practices has been recognized by the United Nations and the greater fashion community.
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